About Company

Bitly is an URL shortening software that helps organizations to scale their businesses. The solution can be used to generate and share customized links, enhancing the trust and validation levels between a brand and its audience. Organizations can change the destination URL for short links, including QR codes. Users can edit the back-half of an individual link, offering an enhanced preview of the content their audiences are about to view. Brands can assign individual URLs to any of their links in real-time. They can scale and automate workflow with the solution’s APIs and 700+ integrations. Create and share custom short links through SMS or help social influencers with custom referral links as well. Every link gets encrypted with HTTPS, to ensure adequate protection against all kinds of third party tampering. Organizations can replace ‘’bit.ly’’ in their links with the name of their preference and take charge of their content. The software combines custom domain setup and comprehensive link management within a single space

Pricing of Bitly

Free

USD 0

USD 0

  • Custom Back-half : 50 per month
  • Link Creation : 1
  • 000 per month
  • Link Clicks : Unlimited
  • Link Tags
  • Bulk Link Tagging
  • Link Filtering
  • Social Posting
  • Link History : 30 Days
  • Link Reporting : 30 Days
  • API Rate Limit : Standard Integrations
  • Web Browser Extensions
  • Mobile App
  • API v4
  • Device-Specific Web Access
  • 2-Factor Authentication (2FA)
  • Help Center
  • Custom Back-half : 50 per month
  • Link Creation : 1
  • 000 per month
  • Link Clicks : Unlimited
  • Link Tags
  • Bulk Link Tagging
  • Link Filtering
  • Social Posting
  • Link Histor

Basic

USD 35

/Month

USD 21

/Month

  • Up to 1
  • 500 branded links / month
  • Branded Link Redirects : 10
  • bit.ly Link Redirects : 5
  • Custom Back-half : 1
  • 500 per month
  • Free Custom Domain
  • Domain Finder
  • Domain 1-Step Setup
  • Domain Guard
  • Domain Root Router
  • Domain 404 Error Fixer
  • Link Creation : 1
  • 500 per month
  • Includes features of Free plan
  • plus
  • CSV Bulk Shortening : 100 links/csv
  • QR Codes : Bitly Branded
  • QR Codes Download Format : PNG
  • Link History : 30 Days
  • Link Reporting : 30 Days
  • Data Export
  • Support : Basic
  • Up to 1
  • 500 branded links / mont

Premium

USD 300

/Month

USD 199

/Month

  • Up to 3
  • 000 branded links / month
  • Branded Link Redirects : 50
  • bit.ly Link Redirects : 10
  • Custom Back-half : 3
  • 000 per month
  • Includes features of Basic plan
  • plus
  • Link Creation : 3
  • 000 per month
  • Mobile Deep Links
  • CSV Bulk Shortening : 3
  • 000 links/csv
  • CSV Bulk Export
  • QR Codes : Standard
  • Campaigns
  • UTM Builder
  • Bulk Import to Campaigns
  • Export of Campaign Data
  • Link History : 1 Year
  • Link Reporting : 60 Days
  • Dashboard Reporting : 60 Days
  • City-Level Data
  • Device-Type Tracking
  • Mobile Deep Link Reporting
  • Up

Enterprise

USD 0

USD 0

  • Up to 10
  • 000+ branded links / month
  • Branded Link Redirects : 10
  • 000/mo+
  • bit.ly Link Redirects : 50
  • Auto-Branded Links : 10+
  • Custom Back-half : 10
  • 000/mo+
  • Custom SSL Cert (Available for Purchase)
  • Includes features of Premium plan
  • plus
  • Link Creation : 10
  • 000/mo+
  • CSV Bulk Shortening : 10
  • 000+ links/csv
  • Color QR Codes
  • QR Codes Download Format : PNG or SVG
  • Parameter Passing (Available for Purchase)
  • Link History : 2 Years
  • Link Reporting : 90 Days
  • Dashboard Reporting : 90 Days
  • API Rate Limit : Higher

Key Features of Bitly

  • UTM Builder
  • URL Shortening
  • Link Retargeting
  • Link Branding
  • Link Analytics
  • Broken Link Notification

Specification

Other Categories:

URL Shorteners, SEO Software

Deployment:

Cloud Hosted

Customer Support:

Online (Ticket)

Customization:

No

Languages Support:

English

Who uses Bitly

Personal
Personal
SMEs
SMEs
Enterprises
Enterprises

Company Details

  • Company Name: Bitly
  • Headquarter: New York,
  • Website: Visit Website
  • Social Media:

Description

Bitly Video

Bitly Screenshots

User Reviews Review Write a Review

quote
This used to be a good service

This used to be a good service, but like so many other firms, they have been taken over by greed and are now charging large fees for services that are free elsewhere (and which they have monetised already via tracking data). Their customer service approach also seems to involve telling customers they are wrong over and over again until they go away. Shame.

AG
- Andy Gibson
Reviewed at 23/02/2022
Source: trustpilot.com
quote
More than a bit of a joke.

No end user customer service whatsoever. No Bitly employees available for online chat support. Sent in a survey with a promise of a reward and never recieved anything by mail or email.

AM
- AM
Reviewed at 14/12/2021
Source: trustpilot.com
quote
ZERO Customer service on premium plan.

Not only do they completely ignore requests for support (despite us being on an expensive paid plan) their ticket system doesn't actually work at all.AVOID - look for an alternative.

AN
- André
Reviewed at 06/12/2021
Source: trustpilot.com
quote
Excellent link shortening and tracking for a unified link experience

PROS & CONS

What are the best aspects of this product?

Bitly's tracking stats are excellent. It provides an easy to see overview of what's being clicked and where. The Chrome extension is simple and effective to use as well. We use Bundles a lot and they are very helpful. I love that I can use branded URLs and custom links, as they make tracking things very easy.

What aspects are problematic or could work better?

I'd like to see a little more customization on making shortlinks, like being to append automatically Google Analytics parameters to links to our own domains. Their mobile app needs a bit of work too. In particular, I would like to be able to do social sharing from my mobile device as well

What specific problems in your company were solved by this product?

Through the tool, the ability to create branded shortlinks becomes easy for us and this helps us provide a unified link experience. It also provides us the needed analytics, so we know what's being clicked on, by who, and where.

Are you a current user of this product?

Yes

MA
- Maureen
Reviewed at 28/11/2021
Source: financesonline.com
quote
Helped fill the need for a link shortener and beyond

PROS & CONS

What are the best aspects of this product?

Bitly has been around for some time now and my impression of it is that it is a business ready for the future. They offered shortened URL's as a service out of the box, as well as providing tagging and measuring of these links so you could have immediate analytics as to how you are engaging through the link. With their new interface, I like that you really get control over when, where and how many times your links have been used. Its mobile app provides a lot of convenience and its API is very easy to use for more powerful uses. And of course, I get set a personalized brand for the short URL's that I share.

What aspects are problematic or could work better?

It is frustrating to find a short URL you can use that somewhat resembles your brand name. It's almost impossible now to find 2-character domain names. Finding a 3-character domain is tricky too, but with some creativity you can still find some out there.

What specific problems in your company were solved by this product?

The rise of social media, especially Twitter with a 140 character limit, presented the need for short URL's. Bitly filled this requirement very well allowing us to create very long marketing campaigns that were reduced to short links you could use in your Twitter message and still had some room left for a message of value. Eventually, more of these services popped up and even Twitter provided a similar service. But we stayed with the service because we could also track and measure the performance of our campaigns with it.

Are you a current user of this product?

Yes

JE
- Jen
Reviewed at 20/10/2021
Source: financesonline.com

FAQ's

Bitly has 4 plans,

  • Free USD 0
  • Basic USD 35 /Month
  • Premium USD 300 /Month
  • Enterprise USD 0

Bitly is the URL Shorteners Used for the below functionalities

Top 5 Bitly features

  • UTM Builder
  • URL Shortening
  • Link Retargeting
  • Link Branding
  • Link Analytics

Bitly provides Online (Ticket) support.

Bitly is not allowing Free Trial.