Choozle

The easy to use interface and instant feedback. If I ever have a question or issue someone from Choozle will get back to me within daily business hours. I have also set up review meetings with Choozle to assess how well my campaigns performed and how to make them better in the future.

The difficulty of building the correct audiences. Sometimes when we need a very specific audience it hard to have Choozle create a custom audience that so super specific to the kind of people I need to reach. They have gotten these custom audiences to me in a few days as well as others over a whole month. So it's not very consistent as to how fast these custom audiences can be built. Also, one thing I wish Choozle would provide in their analytics is how many people have been reached.

Definitely recommend it to anyone who is looking to digitally advertise. It is easy to use, easy to get help from the support team, and produces actual results with a breakdown of analytics.

We are currently targeting the correct people across the nation with a variety of ad campaigns. All of my campaigns have been easy to use and edit if needed. From political campaigns to advertising the oil and gas industry, we have had success in a wide variety of campaigns. When I report to clients it has been very easy to breakdown the analytics. From impressions to CPM it is nice to know what specific ads are being clicked on and seen by the right people. The site list is great as well. There I can see the specific website where my ads appear and how many impressions it has.

Choozle gives you the opportunity to create your own Niche audience to target. The tools they give you access too are immense, and there is plenty of data to find your next consumer. The more I dig in the more I work to understand and the better I get.

Dislike is a strong term. What I think could be worked on is just a little more access, or at least read access to some of the stronger tools that you're able to use. It'd be really great to see how the back end looks, to those people that like seeing how things work.

Highly recommend, if you're using a different tool or outsourcing this part of your business, why?

Choozle helps our clients target new customers. Choozle offers digital tools that will help drive results. They are a great tool for our needs as a digital agency. We read through the data and can send success stories to our partners needing digital targeting as a plan to find new sales.

Simplicity of onboarding audiences, retargeting and ad groups. The platform is easier to use than any others I've worked in the DSP category.

Would like to be able to onboard audiences with mobile IDs and/or MAIDs in addition to emails and phones.

Just make sure it has the advanced functionality you need.

Reducing the number of platforms required to achieve the same objectives for programmatic B2B advertising.

The display traffic we buy from Choozle is high-quality with high customer lifetime values.

The customer service is a little slow at times.

Make sure you get a good rep at Choozle who knows the platform well and is not just a sales rep

We are buying display traffic for desktop users. As our product does not work on mobile or tablet. The benefit is that we are able to get different types of traffic than we typically buy on Google & Microsoft Ads

If you prefer to manage your own digital media buying and have access to data segments and audience that are not available in Google, Choozle is a great option.

Choozle gives you more access to data about your campaign than buying digital media through a partner. Our agency also prefers to setup and manage all of the campaigns we run for clients and you don't get this when purchasing through a display ad partner.