Lotame
By Lotame
About Company
Pricing of Lotame
Lotame
USD 0
USD 0
- Unify Data
- Understand Your Consumers
- Scale Audiences
- Improve Performance
- Cross-Screen Engagement
- Reduce Ad Waste
- Unify Data
- Understand Your Consumers
- Scale Audiences
- Improve Performance
- Cross-Screen Engagement
- Reduce Ad Waste
Key Features of Lotame
- Match & Merge
- Master Data Management
- Information Governance
- Data Quality Control
- Data Capture
- Customer Data
- Data Migration
- Data Security
- Data Integration
- Data Analysis
Specification
Other Categories:
Deployment:
Cloud Hosted
Customer Support:
Phone
Customization:
No
Languages Support:
English
Who uses Lotame
SMEs
Enterprises
Company Details
- Company Name: Lotame
- Headquarter: Columbia , Maryland United States
- Website: Visit Website
- Social Media:
Description
Lotame Video
Alternative
Lotame Screenshots
User Reviews Write a Review
"Investment Return"
What do you like best?
It is very helpful for our business especially in reaching KPIs of our campaigns and bringing good business to the company
What do you dislike?
The strict payment terms that it stopped our access before
Recommendations to others considering the product:
More trainings for better user experience
What problems are you solving with the product? What benefits have you realized?
Usually we use it if campaigns are not pacing properly. And when we use Lotame data, we are able to achieve proper KPIs and targeting.
- Samantha A
"Great 3rd party partner"
What do you like best?
There are a lot of diferent segments to use
What do you dislike?
Complex to pair with other DSPs to buy that data
What problems are you solving with the product? What benefits have you realized?
Activate audiences mapping direct to our dsp platforms
- Iván S
"Outstanding Customer Service and Product"
What do you like best?
Flexibility of the UI + amazing customer service support
What do you dislike?
I can't think of anything in specific at the moment.
What problems are you solving with the product? What benefits have you realized?
Democratizing the segment creation process across our teams
- User in Marketing and Advertising
"Data made easy"
What do you like best?
Lotame interface is the most user friendly UI I've seen. Another best part of using Lotame is the sales/tech support I received. It is so satisfying to know, that you can reach out to them at any point of time and they'll help you with the best solution. Kudos to Saurabh and team for such seamless support.
Also, the integration process is very easy. Not too much of brainstorming in order to collect data. The rule based data collection also helps to collect data without too many manual interventions.
What do you dislike?
The terminology and the hierarchy of the workflow is not very helpful and rather they confuse a lot. That is the biggest downside for me.
What problems are you solving with the product? What benefits have you realized?
Here are the problems and solutions that Lotame solved
1) Understanding 1st party audiences - audience insight report have really helped in understanding the first party data which made media buying more efficient.
2) Reaching out to my audience - the seamless integration with DSP and other media buying platform helped deliver effectively.
- Abhishek D
"The platform is really user friendly and their analytics are the best we use."
What do you like best?
Its user friendly interface and its graphics for analytics is easy to export for sales pitches
What do you dislike?
There is so many data sources which is great but it would be great for us to have more information on them if it was possible. Maybe sessions with their data partners to learn about their data collection points
Recommendations to others considering the product:
Brilliant for any analysts
What problems are you solving with the product? What benefits have you realized?
We use Lotame day to day to complete sales pitches and create client friendly material, which is crucial to our jobs
- Hannah H
FAQ's
Lotame has 1 plans,
- Lotame USD 0
Lotame is the Data Management Software Used for the below functionalities
Top 5 Lotame features
- Match & Merge
- Master Data Management
- Information Governance
- Data Quality Control
- Data Capture
Lotame provides Phone support.
Lotame is not allowing Free Trial.