MediaMath TerminalOne Marketing OS™
By MediaMath TerminalOne Marketing OS™
Onetime(Perpetual License)
Not Available
About Company
Pricing of MediaMath TerminalOne Marketing OS™
Custom Plan
USD 0
USD 0
- AI Optimization
- Audience Targeting
- Brand Safety and Fraud Protection
- Budget Management
- Contextual Targeting
- Creative Management
- Omnichannel Campaign Management
- Private Marketplace
- Real-time Bidding
- Reporting
- Retargeting
- AI Optimization
- Audience Targeting
- Brand Safety and Fraud Protection
- Budget Management
- Contextual Targeting
- Creative Management
- Omnichannel Campaign Management
- Private Marketplace
- Real-time Bidding
- Reporting
- Retargeting
Key Features of MediaMath TerminalOne Marketing OS™
- Brand Safety and Fraud Protection
- Mobile Advertising
- Creative Management
- AI Optimization
- Frequency Capping
- Retargeting
- Demographic Targeting
- Contextual Targeting
- Geo Targeting
- Private Marketplace
- Real-time Bidding
- Omnichannel Campaign Management
- Reporting
- Budget Management
- Audience Targeting
Specification
Other Categories:
Deployment:
Cloud Hosted
Customer Support:
Online (Ticket)
Customization:
No
Languages Support:
English
Who uses MediaMath TerminalOne Marketing OS™
SMEs
Enterprises
Company Details
- Company Name: MediaMath TerminalOne Marketing OS™
- Headquarter: New York,
- Website: Visit Website
- Social Media:
Description
MediaMath TerminalOne Marketing OS™ Video
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MediaMath TerminalOne Marketing OS™ Screenshots
User Reviews 
Write a Review
"Solid DSP/Buying platform"
What do you like best?
Provides easy access to a wide variety of buying pools. Allows advertisers to bring in their own offline/digital/partner audiences for retargeting, look-a-like modeling, or suppression.
What do you dislike?
Can get a little expensive. Doesn't have access to certain PMPs
Recommendations to others considering the product:
Understand your audience composition and leverage the platform to reach those audiences
What problems are you solving with the product? What benefits have you realized?
Targeting key audiences across multiple platforms
- User in Broadcast Media
"Great easy to navigate tool"
What do you like best?
Simple to navigate around the tool. The left hand bar makes it easy to filter through campaigns, audiences and reporting.
What do you dislike?
Would be good to be able to group campaigns and strategies and see an overall campaign performance regardless of whether done via PMP or if set up as a separate campaign. This would help to make the campaign page cleaner and easier to locate and interpret results
Recommendations to others considering the product:
Worth having a conversation with mediamath team to understand potential opportunities for your business
What problems are you solving with the product? What benefits have you realized?
We are still expanding how we use mediamath but we are starting to explore the programmatic benefits in greater detail. I expect us to work more closely with mediamath on this in 2020
- User in Marketing and Advertising
"Great customer service"
What do you like best?
Their account managers are quick to respond to my team's emails. Their knowledge on marketing, tracking, and analytics have helped my campaigns grow.
What do you dislike?
There is so much to learn. These skills and toggles on T1 would immensely help my self-service campaigns if I knew them.
What problems are you solving with the product? What benefits have you realized?
I've been able to directly track the most specific and unique types of conversions of my campaigns with their event pixels. These pixels are easy to pull and implement to websites, creatives, and anything you want to track.
- User in Marketing and Advertising
"Experience with Mediamath T1"
What do you like best?
The most interesting features on my opinion are those about insights and data, including qubole features
What do you dislike?
Poor possibilities of targeting. According to the geo your campaign may not serve even if you put no restrictive tageting on it
What problems are you solving with the product? What benefits have you realized?
Deliver programmatic campaigns
Activating Data
Running insights
Troubleshooting
- Agency in Public Relations and Communications
"the DSP, DMP, DMC full package "
What do you like best?
MediaMath T1 is extremely useful for organising audiences for deep learnings and activation. We can build and analyse bespoke audiences and seamlessly activate them within the DSP to give a full funnel omnichannel approach.
What do you dislike?
The user interface has long since been less than intuitive and it can often be frustrating for traders to set up a campaign. A specific example could be the click and drag function within contextual marketing tab, and the inability to activate the campaign if certain "Exclude" or "safe from" IAS segments are not activated. The wording within these are very difficult to see and a data callout is needed (be better if it wasn't)
Recommendations to others considering the product:
Can be used in parallel to DV360/Tradedesk/.... etc for adding quality audience insights and targeting options if you have a large portfolio of campaigns running in other platforms. You may then move campaign activation into T1 as you see appropriate.
What problems are you solving with the product? What benefits have you realized?
We are helping advertisers understand who their customers are and what steps they take along the way to a conversion. Partnering Audience segments with custom queries in the data mining console we can make more granular assumptions about how a customer interacts with a product or creative and pass these learnings on to our clients
- Agency in Marketing and Advertising
FAQ's
MediaMath TerminalOne Marketing OS™ has 1 plans,
- Custom Plan USD 0
MediaMath TerminalOne Marketing OS™ is the Demand Side Platform (DSP) Used for the below functionalities
Top 5 MediaMath TerminalOne Marketing OS™ features
- Brand Safety and Fraud Protection
- Mobile Advertising
- Creative Management
- AI Optimization
- Frequency Capping
MediaMath TerminalOne Marketing OS™ provides Online (Ticket) support.
MediaMath TerminalOne Marketing OS™ is not allowing Free Trial.