Amperity
By Amperity
Amperity is a tool that optimizes campaigns and builds long-term relationships with customers. It provides predictive insights on customer’s buying patterns, product preferences, channels, and much more. This makes it easy for marketing teams to automate their campaigns. It also helps brands and businesses understand their customers better by analyzing customer behavior. Amperity provides users with a platform where they can gain access to several individual-level attributes to feed analytics such as modeling environments, data lakes, and business intelligence tools. This gives important business insights about customers by empowering users with reporting, data visualization, and fast SQL. Compliance teams can also use the platform to keep important assets safe and secure at every stage. Users can pull up customer information from every system, making it easy to collect and deliver relevant data for audits. The system comes with AI-powered models that are fine-tuned to the changing customer behavior to help brands stay on top of the game.