Convertize
By Convertize
Convertize's software makes A/B testing and Nudge Marketing easier to implement without any coding or statistical knowledge. A/B testing is a scientific method for comparing two versions of a webpage or UI. Convertize provides a visual editor, split URL testing capabilities, hybrid statistics, and an A/B checklist. The Autopilot feature uses algorithms to direct traffic to the most persuasive pages. The software also allows for collaboration and is GDPR compliant. Nudge marketing employs social proof and uses tools such as priority notifications, order soon notifications, influencer notifications, etc. The team of CRO and marketing experts rely on analysis and customer psychology to offer CRO agency services. It first works with users to understand the targeted customers. The team then conducts heat-mapping, session recording, and segmentation procedures to make decisions driven by analysis and psychological data.